TerraWatch Essentials · · 6 min read

Last Week in Earth Observation: June 10, 2024

EO in the foreground vs background, underestimation of methane emissions and global temperature records

Welcome to a new, belated edition of ‘Last Week in Earth Observation’, containing a summary of major developments in EO from the last week and some exclusive analysis and insights from TerraWatch.

Note: I will be taking a break next week. So, the next edition will be on June 24.


Four Curated Things

Major developments in EO from the past week


1. Contractual Stuff: Funding, Contracts and Deals 💰

Funding

Contracts


2. Strategic Stuff: Partnerships and Announcements 📈

Announcements

Partnerships


3. Interesting Stuff: More News 🗞️

Chart showing global monthly average temperatures, 1940-2024. The past 12 months were the warmest on record. Source: ERA5, C3S/ECMWF
Credit: FT

4. Click-Worthy Stuff: Check These Out 🔗

Image
Credit: Jan Pauls et al (Estimating Canopy Height at Scale)

EO Summit: Thanks To Our Sponsors

The inaugural edition of the EO Summit will be held this week in London. This event would not be possible without all of our generous sponsors - a big thanks to all of them.

I have shared a lot of updates on participating organisations, speakers and sponsors over the past few weeks. Hope to meet some of you in person this week.

We are sold out - thank you for all the trust!


One Discussion Point

Exclusive analysis and insights from TerraWatch


5. The Future of EO - in the Foreground, Middle Ground or in the Background?

I have been thinking of how the EO sector continues to emphasise satellites while it communicates to the outside world, as we look for more adoption of EO in the attempt to go mainstream.

If you have read my previous posts, you might know I like to simplify (or oversimplify) things, by introducing some random terminology. I have done that again, and in this case, for defining different approaches that the EO sector is taking to become that multi-billion dollar commercial market - to be in the foreground, in the background or find and settle on a middle ground.

The figure below summarises almost everything I have to say.

The EO in the Foreground Model

Not many folks within the larger tech industry (i.e. outside the EO community) understand remote sensing or have used geospatial data before. Convincing them to buy more EO data is probably the path to the multi-billion dollar market.

But, apart from some anchor customers who already understand the value of EO data, have strong competencies in processing it and know how to integrate it into their workflow, I am not particularly very bullish on this approach in the short term. Users are more likely to acquire a derived product (analytics) rather than try to make sense of the raw material (data).

The Middle Ground Model

There is a caveat to growth through the middle-ground approach. The larger enterprises within the specific market verticals (insurance, agriculture, financial services etc.) might decide to form their own internal EO data processing teams to build their own set of tools that perfectly respond to their needs, thereby eliminating the need for a middle ground approach.

I don’t expect this to happen anytime soon as many end-users are still in the discovery phase of understanding what the strategic value of EO is for their businesses. Once the product-market fit is established, we might see more consolidation here, with the successful EO downstream companies being acquired by the big corporations of our time (we already have a few examples of this vertical consolidation model).

The EO in the Background Model

I may have changed my mind about quite a few things ever since I started working in EO, but I have always stuck to this fact:

EO data is just another type of data that we use to build software products.

End-users, be it a consumer using a mobile application or an employee in a major corporation using an enterprise software application, do not care how they get their answers, they just want to get their “job done”.

So, this approach is what I am betting on in the long term - to consider EO data as just another source of data to build a product with, thereby making the product the selling point rather than the underlying technology itself.


A Note From a Silver Sponsor of EO Summit: SatVu

“SatVu captures the highest resolution thermal data from space for a safer and more sustainable Earth.

Image: Yokohama, Japan – 24 October 2023 (Credit: SatVu)

Join us at EO Summit where we’ll share our advancements in asset monitoring for the energy and utility sectors using high-resolution thermal satellite data.

Traditional monitoring methods, such as optical and SAR, have been valuable in understanding ground activities. However, thermal satellite data allows us to directly observe heat generated by various activities, providing a more detailed and accurate understanding of asset operations.

We will cover different practical applications including:

We will cover a case study of the Al Zour Refinery where using images from Hotsat-1, we observed clear activity at both plant and asset levels. This detailed monitoring helps us understand production capabilities and operational compliance.

For more information or to get involved in our user feedback programme, please get in touch.”


Scene from Space

One visual leveraging EO


6. U.S. Methane Emissions Underestimated

An analysis from an international team of scientists found that methane emissions for the US in 2019 appeared to be 13 per cent higher than the US Environmental Protection Agency’s estimate. The team used data from the Sentinel-5P satellite and combined that with the GEOS-Chem atmospheric transport model to generate a high-resolution map of total U.S. methane emissions in 2019, through an approach that traces the path of emissions from the atmosphere back to the sources on the ground.

Credit: NASA

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Until next time,

Aravind.

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