TerraWatch Essentials · · 5 min read

Last Week in Earth Observation: March 6, 2023

News, Analysis & Insights on All Things Earth Observation

Hey! Welcome to a new edition of ‘Last Week in Earth Observation, in which I attempt to curate the major developments in EO from the week that just passed and provide some thoughts & analysis on some of them.

The last week was pretty eventful in the world of EO. But before we dive into the edition, quick housekeeping …

Offer Extension: Get 30% off if you choose to become a premium subscriber of TerraWatch Space by March 10 (learn more in last week’s post).


Four Curated Things

A summary of some of the major developments in EO


1. Financial Stuff: Funding, Contracts and More 💰


2. Strategic Stuff: Announcements and Partnerships 📈


3. Some Interesting Reads From The News 🗞️


4. Some Interesting Things To Check Out 🔗


Two Discussion Points

Analysis, thoughts and insights on some developments in EO


EO Hype Cycle

A few years ago I published this blog exploring the question if we are close to reaching the ‘iPhone moment for Earth Observation.’ While whether we are closer today than we were back then would make for an interesting discussion, I wanted to look back at the ‘EO Hype Cycle’ that I had developed to include in the piece (inspired by the popular framework from Gartner).

For that, I took the findings from my experience in EO and mapped the technologies on the axes of Expectation vs Time, while also assigning a ‘predicted timeframe’ by which those technologies would have become mainstream.

For a refresher on the Gartner methodology and the definition of these terms, please check out my blog for a summary or the Gartner website, for more.

I will be publishing my 2023 version of the ‘EO Hype Cycle’ later this week. It will contain some analysis with the following two figures:

Watch out for that email in your inboxes!


In the meantime, I wanted to ask you, the EO enthusiasts, who are reading this, what you think is at the Peak of Inflated Expectations in EO today - separately, which EO technology and which use case within a sector for the adoption of EO.

Peak of Inflated Expectations is a phase when expectations reach maximum level and the innovation creates a lot of buzz, sometimes leading to a bubble.

I will include the results of these polls in my blog post to be published soon. Now, put your thinking caps on 🎩

5. EO Technology Hype Cycle: Peak of Inflated Expectations

6. EO Adoption Hype Cycle: Peak of Inflated Expectations


Two Podcast Episodes

From the TerraWatch Space podcast and elsewhere

7. Mapping Floods in Near-Real Time with Satellite Data for Parametric Insurance

Floodbase, which used to be called Cloud to Street, before their rebrand recently, is a climate-tech startup using satellite imagery to build flood data products for use by the insurance sector. I had two guests from the company on the podcast - Bessie Schwarz, co-founder & CEO and Subit Chakrabarti, VP of Technology.

In the episode, we discussed what they are up to at Floodbase, what parametric insurance means, their tech stack, how they are using satellite imagery to build real-time flood maps for the insurance sector, why they publish their scientific methodologies, the challenges of using Earth observation data and more.


8. Demystifying Some Earth Observation Jargons

I had the opportunity to be on the other side of the table, as a guest on the Constellations podcast, where I took a stab at demystifying some EO jargons listed below. Have a listen and let me know what you think!

Data-as-a-service, analytics-as-a-service, insights-as-a-service, space-as-a-service, satellite-as-a-service, data fusion, onboard computing, sovereign earth observation, EO space strategy, EO data strategy etc.


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Until next week,

Aravind.

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